What The Hell is personal digital branding?

Full disclosure, I never knew exactly what Digital Branding meant?
I thought Digital Branding was a trendy term used for consumer brands. Additionally, I don't believe most people who used the term understood what it really means either!?

When I went all in with LinkedIn in 2009, I discovered the real meaning of Digital Branding =Trusted Relationships.

​Today, two out of three marriages start with online relationships.   

So why not use the platform to help your career or business development and grow revenue?

There are still too many people today; public figures, recent college graduates and corporate executives who still don't effectively utilize the social media channels available.


Which is crazy actually, what other platforms are free to connect over seven billion people globally?

We are fortunate that these channels are even available, it's made the world smaller and the 6 degrees of separation is down to 2nd or 3rd degrees. 

I few things that I learned by building my Digital Brand:

1)   It takes time and effort
2)   Consistency matters
3)   It's better to give than receive


Today I am able to help business executives, recent grads, start ups, athletes and coaches discover their digital brand, as I have discovered mine.


Make It Matter Today - Rob


www.RobThompsonLive.com